Homepage redesign: H&R Block tax season
Because this page receives 10M+ visits per month during tax season, this project was high priority and high visibility.
Goals:
→ Increase conversions and capture greater market share
→ Improve visibility for individual products
→ Make H&R Block more relevant with newer, fresher design
View the deck
Goals:
→ Increase conversions and capture greater market share
→ Improve visibility for individual products
→ Make H&R Block more relevant with newer, fresher design
View the deck